Asda is a British supermarket chain which retails food, clothing, toys and general merchandise. It became a subsidiary of the American retail giant Wal-Mart, one of the world’s largest retailer in 1999, and is the second largest chain in the UK after Tesco, having overtaken Sainsbury's in 2003.
Asda is Wal-Mart's largest non-U.S. subsidiary, accounting for almost half of the company's international sales.
Asda's marketing promotions have usually been based solely on price, with Asda promoting itself under the slogan Britain's Lowest Priced Supermarket, 12 Years Running. As a wholly owned division of Wal-Mart, Asda is not required to declare quarterly or half-yearly earnings. It submits full accounts to Companies House each October.
Graduate Recruitment
[Edit]Asda are a Times Top 100 graduate recruiter. The firm offers a structured training process for graduates, that is well-regarded.
The Asda graduate scheme is certainly better balanced than schemes at retailers such as Lidl or Aldi.
Asda recruits graduates for a number of different positions apart from Retail Management, including IT Solutions Management, Trading, Finance, Ecommerce, Property & Construction, Supply Chain and Distribution.
